Monday, November 3, 2014

Positive Female Portrayals in the Media Today: The Wish List Fulfilled?


In Ward et. al.’s piece, “Uncommonly good: Exploring how mass media may be a positive influence on young women’s sexual health and development” Ward includes a wish list of ten changes that mainstream media could make in order to be more beneficial for girls’ sexual health and development. A brief version of this wish list can be seen below.

1. More three-dimensional characters.
2. A broader range of physical appearance types and less focus on this as the
center of women’s worth.
3. A diminished heteronormative perspective.
4. An acknowledgment of gender roles and their constraints on sexuality.
5. More portrayals of “outercourse.”
6. More agentic portrayals of female sexuality.
7. Portrayals of parents and older adults working to instill sexual agency and
sexual self-acceptance within their daughters.
8. Women communicating with their partners about sex.
9. Portrayals of the ambiguities and negotiations that are involved in navigating
sexual relationships.
10. A focus on sexuality not just as a risk for women but also as a site of pleasure (Ward et. al., 2006).

At the time that this article was written (2006) the media that these women had been studying date from the late 90s/Early 2000s. The mainstream media during this time had a much narrower variety of female characters and sexual experiences portrayed. With the surge of new technological capabilities like Netflix and Hulu, the television industry has skyrocketed in the past few years creating a demand for the creation of more television series and a wider variety of different types of television series. That being said, more people, and in particular more children and adolescents, are watching television today than ever before and therefore the pervasiveness of television portrayals of women and sexual experience may have an even bigger impact on the adolescents of today than in my own generation. That being said, while TV is much more popular today, there is a wider variety of genres to choose from, the storylines have gotten more complex, and the expectations for characters to be layered and interesting has increased.  While the media still has a lot of work to do in terms of female and sexual experience portrayal, I think that the increase in demand for more/ a wider variety of television shows has actually served to help fulfill this wish list. Below are a few characters that I think serve this purpose and break away from stereotypical portrayals of women and sexual experience that have been previously prevalent in popular mainstream media, giving women a wider range of portrayals to look up to and connect with.


Piper Chapman - Orange is the New Black
            Piper Chapman the main character of OITNB is not your typical “white-middle class- woman” character. While she is physically small, blonde, and thin, there is a lot more to Piper Chapman’s portrayal than her physical appearance. Even though the show does portray her as being beautiful there is a much larger focus on Piper’s intellect, toughness, ability to stand up for herself, and her exploration of her sexuality as she navigates the experience of being in jail with a past lover (a female ex-drug dealer). Piper has to choose between her current finance, a nice, stable, writer from New York, and her passion for Alex, her old lover. The show gives a lot of color to bisexuality and sexual exploration. Furthermore, OITNB also places a large emphasis on the pleasure of oral sex, something that was not seen in a lot of media during the time of Ward et. al.’s article and fulfills the goal of seeing more “outercourse” in the media (Ward et. al., 2006). The portrayal of Piper as a multidimensional character who is resourceful, tough, sensible, and sexually curious is a great example of the variety of female and sexual portrayals in the media today vs. during Ward’s study, and how these portrayals are working towards fulfilling the wish list given.
Mindy Kayling - The Mindy Project
      Mindy Kayling, the star of The Mindy Project is also a wonderful example of the new kind of character portrayal / television shows that works to help fulfill the wish list given by Ward et. al. that are being seen in the mainstream media today. Mindy is not your average female portrayal in the physical sense, as she is of Indian decent, and is larger in stature. She also works as a gynecologist, a job that showcases both her smarts and sexual knowledge and experience. In the show Mindy also dates a male gynecologist which works to break the stereotype that many male gyno’s are gay. The man she dates (Dan) is also white, which serves as a representation of interracial relationships. The show is entirely about Mindy navigating the many facets of her life from her race, to her sexual desires, to her relationship, career, and friendships. The show’s plot as well as the portrayal of Mindy as a relatable character is one of the many reasons that the show is so popular. It resonates with many women dealing with these same things, providing them information about how to maneuver these facets of life as well, breaking stereotypes and providing women with a relatable and unconventional figure in the media to bond with (Ward et. al., 2006).

Tammy Taylor - Friday Night Lights
      Tammy Taylor on Friday Night Lights also is another example of the wide variety of different female portrayals we are seeing on TV today. Tammy is the mother of Julie Taylor, and the wife of Eric Taylor the town football coach. While Tammy is portrayed as a “mother figure” throughout the show, there is a major focus on Tammy’s ability to give strong advice, to be morally sound, and to maintain a healthy relationship with her husband. Tammy is also the guidance counselor at the school and later becomes the principle (surpassing her husband in career hierarchy). The show portrays Tammy as a partner and equal with her husband Eric. He supports her career path as she does for him, serving as an example of equality and respect in a relationship. Tammy is also very open with her daughter and her students about sexuality and sexual health. There is an entire episode devoted to Tammy and Julie discussing the loss of Julie’s virginity and the necessity of her being safe sexually. Furthermore, in the fourth season of FNL Tammy works with a girl who is pregnant named Becky. Tammy directs her toward literature for both adoption and abortion, one of the only times I have seen both options actually be discussed in depth on television.  The character of Tammy Taylor serves to show autonomy for women, discussion of sexual health and healthy relationship with parental figures, as well as a flip in gender roles that shows that if a woman is in a higher paying job than the man the relationship can still be happy and healthy, all wishes given on Ward et. al's list  (Ward et. al., 2006). 
      To conclude, I find that these three characters to be three of many that are being seen on popular television today that are working toward reaching the goals of Ward et. al.’s wish list for the portrayals of female and sexual health and experience in mainstream media. I truly believe that in today’s world that the variety and numerical value of multidimensional, non-heteronormative, sexually autonomous and educated portrayals of females in the media is increasing, giving females more types of characters to connect with and use as a reference to learn about and sextual and relational health and development.


References
Ward, L. M., Day, K. M.,& Epstein, M. (2006). Uncommonly good: Exploring how mass media maybe a positive influence on young women's sexual health and development. New Directions for Child Adolescent Development, 2006(112). 57-°©‐70. doi: 10.1002/cd.162

1 comment:

  1. I really liked this blog post, Sam, and thought it provided a lot of great character representations on television that fulfill Ward's wish today. I also thought of "The Mindy Project" and Mindy Kaling in particular when reading Ward's article because her show really does meet a lot of the wish's on Ward's list. While I do think Mindy acts as an example of a "broader range of physical appearances" and how appearance should not be central to a woman's worth on television, I remembered an interview Mindy did with Jimmy Kimmel where she discussed how she doesn't like being considered "the pioneer" for "normal" and "chubby" women on television because it really is a back-handed compliment. Here's the link to the interview: http://www.youtube.com/watch?v=_9nAJ1xNLms#t=22

    Mindy talks about how people often view her as someone who is "refreshing" because she is chubby and doesn't subscribe to the thin ideal. But what she said is that she does subscribe to that ideal, she works out, she eats well, but she just is normal compared to every other actor on television. While this is the point of your post, it also adds another layer to the problem of body image and physical appearance on television. The fact that many fans of Mindy Kaling applaud her for "sitting on her couch," and for being "chubby" reveals that many of her fans don't see her as healthy and normal. They view her as a great and different role model, which is great. But they do not view her as someone who actively tries to be healthy and thin, which is what she tries to do.

    I think this shows that while we have made a lot of progress in regard to showing varied body types on television, how viewers interpret this variance could still be problematic.

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