Most of us are familiar with the popular action movie
released in 2004 titled “Catwoman”. In summary this movie depicts the life of a
clumsy women named Patience, who is transformed into a female heroine with
prowess and sensuality. Though this movie itself is becoming dated it serves as
a relevant example of the media images and messages associated with women in
American media. The “Catwoman” movie reinforces the idea that a women’s power
and worth are dictated by her sexual appeal.
The “Catwoman” movie reinforces the concept that power
and worth are reliant on sexuality. In the film, an unattractive and submissive
female, named Patience, is transformed into an attractive and assertive
counterpart, known as Catwoman. Catwoman’s highly sexualized appearance, and
ambivalent behaviors are starkly contrasted with Patience’s timid demeanor.
Patience is shown with long frazzled hair, and loose fitted clothing.
In
contrast, Catwoman has a short, sassy haircut that is complimented by her tight
revealing outfits.
Before her transformation, Patience states that “I felt
powerless”, but after her evolution she is described as being “very
self-confident”. These statements reveal the evaluation of
the character’s self-worth, and place it in parallel with her sexuality. Her
value is measured by her sexual appeal; her perceived worth is proportionate to
her level of attractiveness. Catwoman’s sexuality is not only used as an
indicator of her worth but is also a source of her power. She is able to
captivate, seduce and distract men in positions of authority, such as the
investigator Tom Lone.
Catwoman manipulates her enemies using her sexuality to
entice her pursuers. Her sexuality is portrayed as a power source that
belittles men by revealing their weakness for women and sex. These unrealistic
physical portrayals, especially in combination with the notion that appearance
signifies a women’s value and power, are believed to lead to decreased body
satisfaction, thin ideals, and the development of eating disorders among young
women (Schooler, 2004, p. 38). In attempts to possess high self-worth and
dominance over other individuals, viewers may scrutinize themselves and
replicate the sexualized appearance of Catwoman. The desire to attain a feeling
of value may cause viewers to self-objectify themselves, using clothing or
sexual behaviors to lure men, and ultimately dehumanize themselves to sex
objects.
The “Catwoman” movie also reinforces scripts that relate
to sexual consent and rape culture. This video sexually objectifies women by
continuously associating them with sexual practices or thoughts. Catwoman is
depicted as a dominatrix, wearing revealing leather outfits and carrying a
whip. Her revealing apparel exposes her physical body in a hyper-sexualized and explicit ways. In addition to her erotic clothing, Catwoman
responds to non-arousing situations with sexual banter and permissive cues. For
instance when a police officer shouts “Put your hands on your head” she
teasingly lifts her arms and responds with “Ooh”.
Catwoman’s highly sexualized appearance in combination with her use of sexual
innuendos evoke thoughts of nymphomania.
Portraying women as sexually insatiable and indulgent has been shown to have adverse effects. “Leonard and Taylor found that men had significantly more aggressive responses towards a confederate who exhibited permissive cues displaying eager sexual openness compared to men in other conditions” (D’Alessio, 2007, p. 185). The highly sexualized appearance and mannerisms displayed in this film may assist in contributing to the rape myth which excuses nonconsensual behavior by claiming that women provoke and or enjoy forcible sex. This idea is confirmed in numerous studies, such as the one conducted by Ferguson and colleagues, which found that participants who were exposed to promiscuous women perceived a victim of sexual harassment as less traumatized and more responsible for the event (Ferguson et al., 2005, p. 477). The “Catwoman” movie creates scripts regarding sexual interactions that may therefore negatively influence the relationships between men and women, possibly increasing domestic and sexual violence. This movie endorses the idea that a women’s power and value are measured by her physical appearance. This type of objectification could increase the potential that audience members will imitate violent and promiscuous sexual behaviors that are inimical to the common good of society.
References
D’Alessio,
N. M. D. (2007). Effects of Sexually Explicit Media. Mass Media Effects
Research: Advances Through Meta-Analysis, 181.
Ferguson,
T., Berlin, J., Noles, E., Johnson, J., Reed, W., & Spicer, C. V. (2005).
Variation in the application of the “promiscuous female” stereotype and the
nature of the application domain: Influences on sexual harassment judgments
after exposure to the Jerry Springer Show. Sex roles, 52(7-8), 477-487.
Schooler,
D., Monique Ward, L., Merriwether, A., & Caruthers, A. (2004). Who's that
girl: Television's role in the body image development of young white and black
women. Psychology of women quarterly, 28(1), 38-47.
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